SAMPLE PRESS RELEASE:
West Virginia Deposit Day

To announce the 3rd Annual Deposit Day, West Virginia Citizen Action Group published this press release.  Notice how the relevant information such as time, date, and location are in boldface type.


FOR IMMEDIATE RELEASE

Contact: West Virginia Citizen Action Group
Linda Frame: 346-5891/419-1454, www.wvbottlebill.org

February 13, 2005

“Trashing” the Capitol In Support of Litter Control Law

(Charleston) On Tuesday, the West Virginia University Student Sierra Coalition will dump approximately 26,000 bottles and cans on the state Capitol’s grounds to demonstrate support for the WV Beverage Container Recycling and Litter Control Act, commonly known as the Bottle Bill, SB 136. T housands more aluminum cans and plastic drink bottles will descend upon the state Capitol as citizens and organizations bring in their containers for recycling from 11AM to 1PM in the lower rotunda to show support for the proposed law.

“Our Student Sierra Club plans to bring 26,051 cans to the event, symbolizing one for each student enrolled at the Morgantown campus. If a bottle bill were adopted, West Virginians would pay a fully-refundable 10-cent deposit on beverage containers. Our recycling rate would dramatically increase and our beverage container litter would decrease by as much as 80%. We want to show legislators the massive quantity of waste WVU produces. State legislators will be given a vivid image of the waste which passing this bill could diminish,” said Ivan Stiefel, WVU Student Sierra Coalition Vice President.

“This is our third annual Deposit Day and we are thrilled to have the support of the WVU Sierra Club. Morgantown, along with many other communities and organizations across the state, has passed a resolution of support for this legislation that would greatly reduce litter, create hundreds of jobs and increase recycling in our state,” said Linda Frame, WV-CAG Program Manager.

Eleven other states have bottle bills and those states recycle more than all the others combined. Oregon passed the first bottle bill in 1971 and no statewide bottle bill has ever been repealed.

West Virginians use over 1 billion containers each year. Many of those end up along our highways, in our creeks or in our landfills. With a bottle bill, recycling rates would dramatically increase and litter rates would drop. States with bottle bills see a beverage container recycling rate of 70 to 95%.

The WV Container Recycling and Litter Control Act, SB 136, was recently passed out of a Senate Judiciary Subcommittee with recommendation for passage by the full committee.

Deposit Day: 11AM to 1PM in the lower rotunda on Tuesday, February 14

Press event: Outside in the Inner Circle (fountain) north side of Capitol at 2:30PM. (Look for the bags of cans and bottles). Legislators sponsoring the bill will also be at the event.

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